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  • Business
    Small-scale farmers and livestock SMMEs in the North West are calling for urgent action to safeguard their businesses and livelihoods, after years of grappling with escalating crime and inadequate support.

    SMEs call for solutions as crime wave bites

    Eskom Development Foundation CEO, Cecil Ramonotsi

    Eskom’s business connect powers up SMEs

    Cranes operating amid backlog at Durban port, exporters say equipment bottlenecks are contributing to delays

    SMEs hit hard as Durban port congestion worsens

    According to industry estimates, ASM contributes R30–40 billion annually to the economy, yet most of this activity remains undocumented.

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    Banana Bunchy Top Virus threatens farmers and jobs

    The commitments made at the recent G20 Tourism Ministers’ Meeting in
Mpumalanga could open new opportunities for tourism SMMEs in Southern Africa,
according to entrepreneurs in neighbouring Eswatini.

    Eswatini tourism SMEs eye G20 opportunities

    South Africa's first-ever G20 Tourism Hackathon Challenge has put the spotlight on
how technology can transform the country's tourism landscape and, crucially, how it
could open new doors for small businesses in rural and underrepresented
communities

    Youth tourism tech innovations hold promise for small businesses

    Itumeleng Seleke, CEO and operations manager of Nomusa BNB (Pty) Ltd in
Richards Bay, said the government’s push on destination marketing offers a chance
to diversify offerings and attract more visitors.

    Tourism plan brings fresh hope for small businesses

    City of Tshwane Mayor Dr Nasiphi Moya

    Tshwane turns empty properties into SME hubs

  • Agriculture
    Small-scale farmers and livestock SMMEs in the North West are calling for urgent action to safeguard their businesses and livelihoods, after years of grappling with escalating crime and inadequate support.

    SMEs call for solutions as crime wave bites

    According to industry estimates, ASM contributes R30–40 billion annually to the economy, yet most of this activity remains undocumented.

    Small scale miners await outcome of new mining bill

    Village tea crafters head to world’s largest food trade fair

    Banana farmers face a growing threat from Banana Bunchy Top Virus in Kwa Zulu-Natal

    Banana Bunchy Top Virus threatens farmers and jobs

    Township bakeries are facing huge challenges as the prices of wheat and flour soars.

    Township bakeries face ruin as wheat prices soar

    South Africa and Brazil have signed a landmark Memorandum of Intent to boost agricultural cooperation.

    South Africa and Brazil partner to strengthen agriculture

    Stock theft is threatening small rural farmers.

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    Small scale fishing permit holders are struggling against undocumented competitors. Photo. Mukurukuru Media

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    Innovators in race for $100,000 Mandela Rhodes Foundation prize

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    Business analyst James Mavundla who launched Agrowex

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  • Finance
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    SA pushes for global SME compact at G20

    DTIC Minister Parks Tau is inviting business people and related stakeholders to submit their views on proposed new draft regulations. Photo. DTIC

    Proposed changes to credit regulations target SMEs

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    Gauteng’s budget offers strategic investment in SMEs

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    More businesses to benefit from SANParks loan deal

    Finance Minister Enoch Godongwana

    R402 billion budget could open doors for construction SMEs

    Small Business Finance Development Agency has helped an entrepreneur to secure funding to invest in a filling station. Pic: Shell

    Franchise funding for entrepreneurs

    SMEs happy with Limpopo budget

    Limpopo Budget: hope for small businesses

    GEP deputy chairperson Phosane Mngqibisa

    Gauteng increases support for small businesses to access funds

  • Tourism
    The commitments made at the recent G20 Tourism Ministers’ Meeting in
Mpumalanga could open new opportunities for tourism SMMEs in Southern Africa,
according to entrepreneurs in neighbouring Eswatini.

    Eswatini tourism SMEs eye G20 opportunities

    South Africa's first-ever G20 Tourism Hackathon Challenge has put the spotlight on
how technology can transform the country's tourism landscape and, crucially, how it
could open new doors for small businesses in rural and underrepresented
communities

    Youth tourism tech innovations hold promise for small businesses

    Itumeleng Seleke, CEO and operations manager of Nomusa BNB (Pty) Ltd in
Richards Bay, said the government’s push on destination marketing offers a chance
to diversify offerings and attract more visitors.

    Tourism plan brings fresh hope for small businesses

    G20 Tourism Ministers Summit has opened new opportunities for SMEs

    Tourism Investment Summit unveils R1bn in new projects

    Minister of Tourism Patricia de Lille noted  that SMEs are the backbone of the industry.

    SMEs pin hopes on G20 tourism priorities

    Bead makers are hoping to cash in on the abundance of cultural events during Heritage Month. 
Photo: Lucas Ledwaba/Mukurukuru Media

    Bead makers look to cash in on Heritage Month festivities

    North West SMEs in the tourism sector are hoping to cash in on a new strategy shift by the provincial government. Photo. North West Arts and Culture

    Tourism strategy shift gives SMEs new hope

    Statistics show that more than 79 000 tourists from China visited the country in 2023/4.

    Mandarin training could give local tourism business the edge

    SMEs in the tourism sector in Eastern Cape are set to benefit from SanParks incubation program

    Tourism SMEs to benefit from Sanparks incubation initiative

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Sports lover scores a goal with soccer kits

by Tebogo Mokwena
March 16, 2022
in Business
Reading Time: 3 mins read
A A
Teboho Raseruthe wearing his TraseSports

Teboho Raseruthe wearing his TraseSports

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For Teboho Raseruthe, nothing is more heart-wrenching than seeing amateur soccer teams based in townships having to play their matches with soccer kits that are poorly designed. His passion for sports led him to seek a solution, and through his brand, TraseSports, he has given these teams hope. And in the long run, he would like to see teams in top-tier football leagues in the country wear his brand with pride.

Raseruthe explained to Vutivi News that his background in sports gave him the advantage to know what these teams needed and provide it. “Having had worked with entities like the South African Football Association and Gauteng Sports, Arts, Culture and Recreation, I was able to observe how expensive it was for amateur clubs to have soccer kits made for them,” he said.

“Most of them used European-style kits which did not afford them a sense of identity. “I started the business in 2020 to address these issues.” Raseruthe said that his business, which was based in Alberton in Ekurhuleni, provided kits for soccer, netball and athletics teams. He started the company from his own pocket, and in a short space of time, he was able to gain a foothold in five provinces.

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His biggest markets are in Gauteng, Limpopo and the Free State. He also supplies kits in the North West and Eastern Cape. “We customise the kit and consult with the teams so that we can know what design, colour and collar style they want for their jerseys, shorts and socks,” he said. “We have partnered with a printing company because one of the challenges we face is printing as it is very expensive to own the machinery needed to print the designs for the kits.”

Raseruthe said that in the near future he hoped to expand his value chain by owning the printing aspect of his business. His company, which employs eight people, grew at an early stage because of its popularity, which enabled it to make enough profit to hire more people and make additional kits. “One of our biggest achievements is manufacturing 800 uniforms for an organisation,” he said. “The client was very happy, and we hope to do business with them in the future.” Raseruthe said his brand has become so popular that he had received requests from team supporters to design supporters’ T-shirts for them, especially in Limpopo.

“Seeing over 30 supporters wearing the same uniform in rural areas while passionately supporting their teams brings tears to joy to my eyes,” Raseruthe said. The sports lover plans on hosting a top-eight tournament for the teams that have bought the most kits from his business. These teams will be given an opportunity to win a kit, medals and trophies. “This is my way of expressing my gratitude for them, and to show my love of the game,” he added.

Tags: South African Football AssociationTeboho RaserutheTraseSports
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