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    Leane Hendricks is proving that South Africans can also run successful spaza shop businesses by starting small and serving their communities. Phone: supplied

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  • Business

    Digital platforms fuel new wave of township business growth

    Young academic uses education to boost market access for farmers

    Emerging agricultural producers face severe financial squeeze as major corporate retailers control over 70 percent of South Africa's formal grocery market, leaving small food businesses to contend with high compliance hurdles and rigid retail margins.

    SAHRC weighs subpoenas as retail evasion deepens SME shelf crisis

    Why local government elections matter more to entrepreneurs

    Carmen Stevens launched Carmen Stevens Wines in 2011. Today the business is recognised as South Africa’s first 100% Black-owned and woman-owned winery.

    How SA’s first black woman winemaker conquered the global market

    Leane Hendricks is proving that South Africans can also run successful spaza shop businesses by starting small and serving their communities. Phone: supplied

    Woman entrepreneur proves locals can crack it in spaza sector

    Shop2Shop & Pay@ deal gives township traders new income stream

    Turkish Airlines will increase its South African services to 20 weekly flights from October 2026.  Photo. Turkish Airlines

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  • Agriculture

    Young academic uses education to boost market access for farmers

    Carmen Stevens launched Carmen Stevens Wines in 2011. Today the business is recognised as South Africa’s first 100% Black-owned and woman-owned winery.

    How SA’s first black woman winemaker conquered the global market

    The Eastern Cape has launched an R80 million grain commercialisation drive to support emerging farmers and expand commercial grain production.

Photo:wandilesihlobo.com

    Eastern Cape commits R80m to support emerging grain farmers

    Sugar import surge threatens local growers and producers

    sharp drop in national pork prices offers independent food vendors and shisa nyamas a vital opportunity to offer affordable meals while protecting daily cash flow.

    SME food operators reclaim margins as national pork prices drop

    Emerging livestock farmers in Mpumalanga are being encouraged to improve animal health, production practices and traceability to access formal beef markets.

    Emerging farmers urged toward commercial livestock production

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    Cape Town port backlog squeezes fruit farmers

    The Mpumalanga International Food Market has entered its commercial phase, with government hoping the R2 billion facility will improve market access for farmers, strengthen agricultural value chains and stimulate economic growth across the province.

    Politics overshadow promise as Mpumalanga Market opening stalls

  • Innovation
    Affordable AI-powered tools are enabling small businesses to simplify daily operations

    How Artificial Intelligence is helping SA small businesses grow

    How Google Cloud infrastructure expansion could benefit SMEs

    Oratile Sibanyoni is a young entrepreneur with a mission. Photo. Lorraine Mokhatla

    Entrepreneur pioneers smart bin to revolutionise waste management

    A long wait for care at a hospital gave Sibongile Mongadi an idea for her business. Photo. Supplied

    Soweto creator redefines prosthetics through local manufacturing

    Innovator Tshepiso Malema has designed a digital solution to help farmers.

    Agritech platform brings digital precision to livestock farming

    Setšong Tea Crafters was able to overcome barriers that often keep rural enterprises out of mainstream retail channels. Photo. Lucas Ledwaba\Mukurukuru Media

    Indigenous tea finds new market in Kruger National Park

    Sibusiso Shabangu, a Mpumalanga waste-to-fuel innovator, says his project is on hold as he completes regulatory compliance requirements.

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    Deputy Minister of Trade, Industry and Competition Alexandra Abrahams speaking at the launch of ClearScore’s South African headquarters in Cape Town.

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    Soweto based developer Seati Moloi  is disrupting the tech industry by putting proudly South African wearable devices in the global market. Photo. Supplied

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  • Finance

    World Bank loan faces test in easing SME pressures

    New Stats SA data shows more than 750 business insolvencies were recorded in South Africa during the first half of 2026. 

Photo: OLIVIER LE MOAL

    More than 750 firms go insolvent as SA companies feel the pinch

    Property players are urging caution as another rate hike could dampen the sector’s confidence.

    Property sector warns rate hike could delay market recovery

    Naledzani Mosomane, Head of Enterprise and Supplier Development at Standard Bank South Africa, says the expanded Export Readiness Programme will help more SMEs become export-ready.
Photo: Supplied

    Standard Bank and DHL partner to expand SME exports

    Minister Stella Ndabeni Abrahams officiates the handover of a Caterpillar excavator to Mbalelanga Trading Enterprise under the Business Infrastructure Support Programme in Buffalo City Metropolitan Municipality.
Photo: DSBD

    Ministerial Small Business Clinic equipment donation boosts SMEs

    The government has introduced temporary fuel price relief worth R17.2 billion due to rising global fuel costs linked to the Middle East conflict.

    Treasury keeps fiscal stability despite global conflict

    Rise in inflation is putting SMEs under strain

    SMEs brace for pressure as inflation jumps to 4%

    Container traffic at South African ports remains under pressure as businesses call for faster infrastructure reforms.

    R2.7bn loan deal brings relief but SMEs remain under pressure

    SME funding has improved access to finance through the partnership between Ozow and Lula.

    Ozow and Lula partner to boost SME funding access in SA

    Entrepreneurs are increasingly citing compliance barriers, poor communication and rigid lending criteria as major obstacles to accessing capital.

    SMEs still locked out despite billions in available funding

  • Tourism
    Turkish Airlines will increase its South African services to 20 weekly flights from October 2026.  Photo. Turkish Airlines

    New international flight routes set to boost tourism SMEs

    Durban July pumps R1bn into KZN economy, fuels SME growth

    SANParks SMME funding programme surpasses R50 million in support for small businesses.

    Small businesses net over R50m through SANParks contracts

    Setšong Tea Crafters was able to overcome barriers that often keep rural enterprises out of mainstream retail channels. Photo. Lucas Ledwaba\Mukurukuru Media

    Indigenous tea finds new market in Kruger National Park

    Communities around Hazyview and Mpakeni want clarity on whether the fencing project will empower local contractors or be dominated by outside firms

    SMEs seek slice of R37m Kruger fencing project

    Tourists visiting the Kruger National Park could soon be encouraged to explore Mozambique and Eswatini through the new TriLand regional tourism initiative.

    TriLand tourism plan could boost Mpumalanga’s economy

    South African Tourism Minister Patricia de Lille and Mauritian Tourism Minister Richard Duval during the signing of a tourism cooperation agreement at Africa’s Travel Indaba 2026 in Durban. Photo: DoT

    Will SA–Mauritius tourism pact unlock SME growth?

    Limpopo is positioning tourism infrastructure as part of a broader economic development strategy aimed at attracting investors. Photo. Lucas Ledwaba\Mukurukuru Media

    Tourism infrastructure anchors Limpopo’s investor strategy

    The delegation from the province's five districts showcased accommodation, wellness services, cultural tourism and adventure experiences to both local and international buyers. Photo. Ledet

    Tourism indaba showcases rural-based small enterprises

  • Advertise
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    Leane Hendricks is proving that South Africans can also run successful spaza shop businesses by starting small and serving their communities. Phone: supplied

    Woman entrepreneur proves locals can crack it in spaza sector

    A spaza owner sits outside his supermarket in Kliptown, Soweto. Photo: Nhlanhla Phillips

    Step-by-step guide on how to apply for Spaza Shop Support Fund

    Entrepreneurs are proving that growth no longer depends on having a physical store. Photo SME SA

    Top tips to grow your small business through e-commerce

    Moovy Delivery founder Nhlanhla Nkosi turned a gap in township logistics into a growing courier business. Photo Supplied

    Top tips to grow a successful business in SA’s township economy

    Naledzani Mosomane, Head of Enterprise and Supplier Development at Standard Bank South Africa, says the expanded Export Readiness Programme will help more SMEs become export-ready.
Photo: Supplied

    Standard Bank and DHL partner to expand SME exports

    A multi-billion-rand manufacturing boom is taking shape as South Africa accelerates industrialisation through regional value chains under the Southern African Customs Union (SACU).

    How SMEs can win big from SACU’s new industrial hubs

    Many businesses are building their online presence on platforms they do not own, which means they have no real control over how their content is shared or seen.

    Top tips on how entrepreneurs can grow their online presence

    Entrepreneurs should prepare financial records and plans as lenders assess credit, cash flow and repayment. Photo: finzway

    How to improve your chances of scoring that business loan

    Innovation-led industrialisation aims to strengthen manufacturing, create jobs and integrate SMEs into regional value chains. Photo: ceo monthly

    SMEs set to benefit from innovation-led industrialisation drive

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How perseverance grew Jay Jay Farm

by Noko Mashilo
April 10, 2025
in Agriculture
Reading Time: 4 mins read
A A
Jay Jay farm produces maize

Jay Jay farm produces maize

In the heart of Bazayi Village in Mthatha in the Eastern Cape, a 35-year-old maize farmer stands out as a symbol of perseverance.

Siphe Joyi recently received R1.4 million in funding from the Eastern Cape Development Corporation (ECDC) to further help its operations.

As the co-founder of Jay Jay Farm, Joyi embarked on his farming journey on five hectares of land, producing a modest five tons of maize.

His early efforts were tested by a severe storm that could have shattered his dreams, but he refused to give up.

Together with his co-partner, Mzimasi Jalisa, 31, they pressed on and steadily expanded their operations, overcoming challenges and embracing new opportunities.

Today, Jay Jay Farm spans 106 hectares and proudly produces over 420 tons of maize, making a meaningful impact on local agriculture and showcasing what is possible when passion meets perseverance.

The farm supplies various entities in the Eastern Cape. They include Ekhaya Milling in Ugie, Ovk in Elliot and Humansdorp Co-op in Humansdorp, which produce animal feel and mealie meal. They also supply several supermarkets and retail stores.

Joyi told Vutivi News that he started farming in 2014 and later met Jalisa, with whom he runs Jay Jay Farm and Misty Mount Farm with a total size of 439 hectares.

“In 2017, we tried planting maize, and we did not do well. Out of the five hectares we planted, we harvested only 99 bags, which is equivalent to five tons,” said Joyi.

The following year, they received R50,000 in funding from the National Youth Development Agency, and a further R30,000 in funding from the Eastern Cape Rural Development Agency.

“We used the funding to expand the maize production and the yield was very good,” said Joyi.

In the same year, they applied for funding from Isqalo Youth Fund.

“However, it took us two years to receive the funds. In those two years, we were troubled by heavy storms that wiped out all the yields we had. We lost 520000 seeds per hectare on 13 hectares of land. By the grace of the awesome God, in 2021, Isqalo funded us and we were able to start from scratch. We bought a tractor and a boom spray,” he said.

Joyi also said they were also under a smart programme run by Ukhanyo Farmer Development in conjunction with manufacturing company John Deere that supported maize producers.

“The programme picked potential maize farmers and they gave us a tractor, planter disc and plough,” said Joyi.

He said they chose maize because it was good crop to produce in the area.

“It is also important for food security, particularly as a staple food for millions of people. It is also a major ingredient in livestock and poultry feed. Our ploughing window period is 15 October until 20 December and we harvest during July and August,” said Joyi.

The farm pays some community members who are part-owners of the land a fee per hectare.

“We also hire people from the community to protect the farm. When it is harvest time, they are also allowed to harvest. Their livestock is also allowed to graze after harvesting and we have created over 100 employment [opportunities for] the villagers,” said Joyi who is also transferring skills to other farmers in their neighbourhood.

He said the recent funding from the ECDC would help with the development of a new storage shed.

“Our small shed could not accommodate all the harvested maize, leading to post harvest losses due to rain and pests. If the shed cannot hold everything, farmers may need to transport maize multiple times to alternative storage and that increases labour and time costs. We are thankful for the funding and it came at the right time,” said Joyi.

Tags: Jay Jay FarmSMMEs and landSMMEs and maize
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Noko Mashilo

Noko Mashilo

Noko Mashilo has been a photojournalist for over two decades, and has worked for a number of publications on a variety of beats, including news, entertainment, and human-interest features.

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