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    Bus vandalism threatens commuters, operators, and township economies across South Africa. Photo: Facebook

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    SMEs say cost pressures are increasing as price hikes become unavoidable. Photo: Facebook

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    Small scale farmers face steep barriers in export market

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    Small scale grain producers are set to benefit from a R23million government cash injection. Photo. CSPI

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    Shesha Energy Drink, made from locally sourced sugarcane, marks a new step toward innovation in South Africa’s agro-processing sector.

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    From left to right: Charles Wyeth, HEINEKEN Beverages; Vignesh Subramani, Absa CIB; Jordi Borrut, HEINEKEN Beverages; Sade Morgan, HEINEKEN Global; Joanna Price, HEINEKEN Global; Stephen Seaka, Absa CIB; Jan de Kock, Absa CIB

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    Minister of Finance Enoch Godongwana delivering his mid term budget. Photo. GCIS

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    ORT airport digital centre gives SMEs exposure

    Shabalala Interpretation of Culture Centre in Mpumalanga is ready to welcome tourists during the festive season.

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    International arrivals on the up as tourism booms

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    On a picturesque farm in Fochville in western Gauteng, André Badenhorst the owner of Animal Farm is taking steps to implement the Protection of Personal Information Act (POPIA). Photo. Animal Farm

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    Meet the AI tools changing the game for SMEs

    South Africa's 2025 tax season is proving to be a major stress-test for small businesses

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StartUp 20 puts SMEs in the spotlight ahead of G20 Summit

by Afhulufhedzeaho Olga Mulaudzi
November 17, 2025
in Business, Top story
Reading Time: 4 mins read
A A
The Department of Small Business Development coordinated SU20 Summit, bringing together entrepreneurs, investors and policy makers.

The Department of Small Business Development coordinated SU20 Summit, bringing together entrepreneurs, investors and policy makers.

Minister of Small Business Development Stella Ndabeni-Abrahams says the SEFDA Pay system will enable a secure, low-cost, and interoperable digital ecosystem, facilitating access to finance, record keeping and market participation.

“In doing so, it will position South Africa’s small-enterprise ecosystem for a cash-light, inclusive, and
data-driven economy, while advancing our national objectives of localisation,
transformation, and job creation,” Ndabeni Abrams told the StartUp 20 (SU20) Summit ahead of the G20 Summit, which starts in Johannesburg on November 22.

SEDFA Pay is a digital payments and financial-inclusion platform designed to integrate micro and informal enterprises, spaza shops, street traders, and township SMEs into the formal economy.

“SEDFA Pay will enable a secure, low-cost, and interoperable digital ecosystem, facilitating access to finance, record-keeping, and market participation,” Ndabeni-Abrahams said.

The Department of Small Business Development coordinated the SU20 Summit, bringing together entrepreneurs, investors, policymakers and ecosystem enablers from over 40 countries.

The summit highlighted the vital role of startups and SMEs in driving inclusive economic growth, fostering innovation, and creating jobs across local, national and global economies.

Ndabeni-Abrahams highlighted the importance of SMEs in shaping a just and sustainable economy.

“The hosting of the SU20 on African soil marks a profoundly significant milestone for South Africa and the continent. It reinforces our conviction that the transformation of the MSME and startup ecosystem is central to building a just, inclusive and sustainable economy that leaves no one behind,” said Ndabeni-Abrahams.

Panel discussions explored crucial themes for entrepreneurship and SMEs, including reviving SME funding through innovative and sustainable capital structures and scaling global entrepreneurship through funding and platform-based innovation. Experts, investors and ecosystem partners examined practical solutions for unlocking growth, investment and innovation.

Vuyani Jarana, Chairperson of SU20, stressed the transformative potential of small businesses globally.

“Small businesses and entrepreneurship are the only instruments that, if well-supported through progressive policies, skills development and funding, can create the much-needed jobs and opportunities for young people,” he said.

He further highlighted the importance of scalable interventions, warning that bespoke solutions often fail to reach the large number of aspiring entrepreneurs in developing economies.

Salome Baloyi, Chief Operations Officer and lead coordinator for South Africa’s G20 engagement groups, reflected on the summit’s broader significance.

“Our mission is to drive structural reforms, accelerate digital innovation and advance a bold agenda for startup and MSME development, focusing on innovation, inclusion and meaningful participation across all sectors,” she said.

Baloyi stressed that the G20 Presidency, under the theme Solidarity, Equality, Sustainability, must ensure global cooperation responds to local realities, empowering citizens to participate meaningfully in economic growth.

Deputy Director-General for Integrated Co-operatives and Micro Enterprise Development, Qinisile Delwa, highlighted the importance of cross-border market integration, innovation and digital transformation. She emphasised initiatives such as startup passport frameworks, digital trade equity indices, and tokenisation in agriculture as ways to enhance market access, finance, and business support for MSMEs worldwide.

The summit also showcased the global perspective of entrepreneurship. Khalid Almutawa, Entrepreneurship General Manager at Saudi Arabia’s National Technology Development Program, highlighted efforts to develop startups and SMEs through financial support, talent partnerships, and global networks.

“Our mission is to transform the kingdom into a globally competitive technology hub for fostering innovation and empowering entrepreneurship across the world,” he said, inviting attendees to explore the initiatives supporting startups in Saudi Arabia.

Nonzuzu Makanda, Chairperson of the Small Enterprise Development Finance Agency (SEDFA), highlighted the crucial role of early-stage businesses in driving innovation and resilience.

“We finance the unfunded, enable the excluded and transform the entrepreneurial landscape of South Africa,” she said, noting that over the past decade SEDFA has disbursed about R21 billion in loans and provided credit guarantees, with a focus on women, youth and underserved communities.

olga@vutivibusiness.co.za

 

Tags: Department of Small Business DevelopmentEconomic inclusionEntrepreneurshipMSMEsStartUp 20 Summit
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Afhulufhedzeaho Olga Mulaudzi

Afhulufhedzeaho Olga Mulaudzi

Afhulufhedzeaho Olga Mulaudzi is a qualified journalist at Vutivi Business News, reporting on small businesses, agriculture, and township entrepreneurship. With a background in radio, print, and digital media, she is passionate about amplifying overlooked voices and telling stories that inform, inspire, and drive meaningful change in communities across South Africa.

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